The shadow of opportunity

Picture this… You’ve just landed your best client ever — the unicorn of clients. Their projects are interesting, they’re easy to work with, and let’s not kid ourselves; they pay well. Very well. Months roll on, and you’re moving into …

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The unsung hero

I’ll admit it… I’m a sucker for those nail-biting, overly-dramatized sports movies and documentaries. With the NFL season rolling in, it’s given me an excuse to binge on the marathons they are running (and eat my bodyweight in nachos). Picture …

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Horizons of possibility

Picture yourself looking out of an airplane window down at a field below. The patchwork of land intersected by streams, roads, and highways. Now, picture standing in the middle that field with both feet on the ground. You can feel …

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Tuning into the right frequencies

Have you ever imagined what the internet would be like if it were a physical space? Imagine walking down its streets being constantly bombarded with bells, whistles, shouting, lights, explosions, and total chaos. Everywhere you turn is a street performer …

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More pickles than I can count

Have you ever found yourself torn between a reluctant ‘yes’ standing our ground with a potential relationship-straining ‘no’? Who said running a business was easy? Thankfully, I’ve found a two-word phrase that has gotten me out of more pickles than …

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Not *the* best; *our* best

In a recent TABLE call, a question was tossed into the discussion that really caught my attention. It wasn’t about the usual suspects — client acquisition, pricing & profitability, or juggling work-life balance — it was more introspective: “What’s the …

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What gets measured gets managed

The saying goes “What gets measured gets managed”, and I know I’ve seen the most significant changes/growth in my agency when I was actively measuring the success of my efforts. Not only does it help us understand what is working …