An expert or a crazy person
I’ve found content creation to be one of the best returns on investment in my agency. But it’s not always about bringing in new leads — a lot of its power lies in nurturing prospects and helping them see your …
Taco and WordPress Enthusiast
I’ve found content creation to be one of the best returns on investment in my agency. But it’s not always about bringing in new leads — a lot of its power lies in nurturing prospects and helping them see your …
As an agency owner or freelancer, there’s never enough time to work on your own business. If you’re like me, then for years you’ve built an endless list of ideas for blog posts, videos, outreach, collaborations, referral programs, and processes …
This week I celebrate the 5th anniversary of running my agency full time. On one hand it feels like I’m just getting started, and on the other I can hardly remember what life was like before running my own business. …
Agency life has its ebbs and flows, ammiright? With a couple of crazy-busy months, I think I’m smack dab in the middle of an ebb. Not that it’s necessarily bad, it’s just been (really) busy. When the todo list stacks …
The “Go Wide, Go Deep” technique you likely heard of from Troy Dean is a really interesting way to drill down on your clients desires and discover what they really need. I guess my 3 year old has been listening …
It’s not often that the best product becomes the most popular, and it’s not the best agencies that have a waiting list full of customers. The companies that get the most traction are the ones that aren’t afraid to take action — even imperfect …
There tends to be a lot of grumbling about how saturated the web designer/developer market is — and that’s true… There are a lot of us. The tools have made it easier, more people are tech savvy now, and the …
This week I spent some time catching up on podcast episodes in my subscription feed, and I just have to share what Lee over at Trailblazer.fm is doing… Season 43 is all about “Slight Changes, Spectacular Results” where he’s sharing …
The longer you’re in this business (and any business, I suppose) the more you start to figure out what things are in your sweet spot, and what types of things you should avoid. Those “red flags” for bad-fit projects are …
This week I’m working on a project where I have to create a bunch of “section templates” rather than an entire website (the customer basically wants a bunch of Lego pieces they can plug and play). I spent several hours …