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Any old sparkly thing


It’s incredible how easy it is to catch shiny object syndrome.

We’re always on the lookout for the next best thing, and it’s hard to resist some fantastic new piece of technology.

I’ve purchased and completely forgotten about software only to be reminded when I attempt to purchase it again and they tell me I already have an account 😅

I’m ashamed when I think about how many hours, days, and weeks I’ve wasted down the rabbit hole.

It’s not hard to come up with 100 great ideas — whether it’s a new tool, a new service, or a new side hustle — but it’s impossible to execute on all of those things (especially if you want to see them through).

The real challenge is recognizing the small handful of things that are really going to move the needle and focusing on them like a laser beam.

If you’re unsure of exactly what it is that you’re trying to accomplish — then any old sparkly thing feels like it could be the answer.

But when you have a north star, it gives you something to weigh each decision against.

For example, if your goal is to sign 10 new care plan clients in the next 12 weeks, then that design course (no matter how good it may be) isn’t going to help get you there — it only serves as a distraction.

The next time you’re feeling the temptation, ask yourself this: “Will X get me closer to Y?” (“X” being the shiny object, “Y” being your goal).

If the answer is yes, then feel free to proceed. But if the answer is no (or you’re unsure) then it’s your sign to walk away.

I think we could all get a lot more done by attempting less.

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