The better half of the year

If you take a second to look at the date on the top corner of your screen, you’ll see that we’re just weeks away from 2024 being halfway over.

If you can’t predict with some level of certainty what the rest of 2024 looks like for your agency because you rely almost entirely on random referrals, then you likely have no idea if you’re heading into a better half of the year or a worse one.

Relying on chance gives you — at best — a 50/50 shot that you’re headed in the right direction.

But with just a little proactive effort, you can drastically improve those chances.

If you’re determined to make the back half of 2024 better than the first, then I want to invite you to join us for the Prospect Pipeline Challenge Cohort.

You can deep-dive into all the details on this page, but here’s a quick rundown:

• A 3-week challenge that gamifies the lead generation process
• 4 weekly meetings with fellow challenge participants and myself for accountability & support
• Daily tips, tricks, and strategies to proactively improve your pipeline

Hundreds have taken this challenge, but I ran it as a cohort for the first time earlier this year. With an 80% completion rate, participants reported drastic improvements in both their process and pipeline over the 3 weeks.

“It made me take positive action to make things happen and take a good look at behaviors that needed changing or improving to get leads coming in.”

“I’ve begun to prioritize lead generation as a key daily action, something I had overlooked before. This shift has significantly boosted momentum in our sales process.”

“If you’re not consistently bringing in at least 3 new leads per week (and you want to grow your business), join now! No better way to bring in some quick leads while also setting yourself up for long-term success by developing new habits.”

The cohort runs from July 5th through July 26th with live meetings each Friday.

This invitation is going out to over 8,000 people, but we have just a handful of seats available.

I’m happy to answer any questions you might have (just hit reply), but if you’d like to do a little more research on your own, here are a couple of posts about the previous cohort: announcement post and follow-up post.

If you’re read to join us, then you can sign up here.